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<video:title>Serras — Bring New Ideas to Life (the film)</video:title>
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<video:description>A 97-second film about how Serras turns a new idea into a working product: your team shapes it and makes the decisions that matter, Symphony builds it in waves and performs validation after every wave, and your client sees each release in Podium. Podium itself was built with Serras; its first phase went live in seventeen days.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/bmtxXfAsixM</video:player_loc>
<video:duration>97</video:duration>
<video:publication_date>2026-10-07T09:42:36-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
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<video:video>
<video:title>Serras Explainer — Bring New Ideas to Life</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-explainer-poster.jpg</video:thumbnail_loc>
<video:description>How Serras turns a new idea into a working product: shared project knowledge, product direction, analysis and brand, an interactive design you respond to, a coordinated build checked against what you agreed, and the business materials around it. Studio puts the process in your team's hands.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/MGZXB3jjrw4</video:player_loc>
<video:duration>444</video:duration>
<video:publication_date>2026-09-30T19:48:22-07:00</video:publication_date>
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<loc>https://serras.ai/products</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/symphony</loc>
<video:video>
<video:title>Serras Explainer — Bring New Ideas to Life</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-explainer-poster.jpg</video:thumbnail_loc>
<video:description>How Serras turns a new idea into a working product: shared project knowledge, product direction, analysis and brand, an interactive design you respond to, a coordinated build checked against what you agreed, and the business materials around it. Studio puts the process in your team's hands.</video:description>
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<url>
<loc>https://serras.ai/products/studio</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/products/podium</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/evidence</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/assurance</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/partners</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/inquiry</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/delivery-line</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/integrations</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/for/agencies</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/for/product-teams</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/for/founders</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/existing-products</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/engagements</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/compare/claude-code</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/compare/traditional-delivery</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/whats-new</loc>
<lastmod>2026-10-15</lastmod>
</url>
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<loc>https://serras.ai/evidence/builds</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/evidence/podium</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/evidence/jtn-local</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/evidence/lumos-throughline</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/setup</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/discovery</loc>
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<video:title>Before you build faster, decide what should exist · Serras Discovery workflow</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-at-work-e02-discovery-poster.jpg</video:thumbnail_loc>
<video:description>Serras at Work, episode 2. The Serras Discovery workflow starts with everything you already have, one document or hundreds, and studies it through five lenses: the vision, the product, the narrative, the strategy and the information architecture. It records every conflict, an independent reviewer challenges the work, and every open question comes to you with the options and a recommendation. Then you agree, and one approved baseline, written for people and for machines, becomes the start of every later stage.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/cdVKvCs0X8U</video:player_loc>
<video:duration>205</video:duration>
<video:publication_date>2026-10-09T11:12:55-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
</video:video>
<lastmod>2026-10-09</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/brand-builder</loc>
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<video:title>A usable brand is more than a logo · Serras Brand builder workflow</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-at-work-e08-brand-builder-poster.jpg</video:thumbnail_loc>
<video:description>Serras at Work, episode 8. The Serras Brand builder workflow starts from your approved Discovery. A full-screen guide shows you twenty choices each for color theory, typography and atmospheric photography for mood, plus logo ideas when you need a new logo, and you choose how much the brand should move. From your picks it builds four distinct creative directions as animated proof boards. You pick one, or ask three independent critics to review all four first. The chosen direction is refined into color, typography, voice and motion rules, and you approve it. You get a clean vector logo, the full brand system, and a brand book in HTML and PDF with eighteen real-world mockups.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/QUCWSdMSjfM</video:player_loc>
<video:duration>191</video:duration>
<video:publication_date>2026-10-12T16:07:28-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
</video:video>
<lastmod>2026-10-12</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/brand-import</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/analysis</loc>
<video:video>
<video:title>Find the expensive unanswered questions early · Serras Analysis workflow</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-at-work-e13-analysis-poster.jpg</video:thumbnail_loc>
<video:description>Serras at Work, episode 13. The Serras Analysis workflow starts from your approved Discovery and reads any existing code, Jira or Waypoint project as evidence of what exists today, without changing it. Four AI agents study the same material, each through its own lens: how the product behaves, how its systems and data fit together, what the existing code can support, and whether it all adds up to one product. Each works on its own. Where they disagree, nothing is averaged away: the conflict list keeps each answer and its evidence side by side, with a recommendation. Material decisions, such as changes to scope, permissions, data or risk, come to you in Symphony's decision window. You accept the recommendation, choose an alternative, or defer it on purpose, and your answer is recorded. An independent AI auditor that did not write the analysis checks it against your Discovery in both directions. You get one approved analysis that scope, design and the build all start from.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/8HSXB14Swgg</video:player_loc>
<video:duration>183</video:duration>
<video:publication_date>2026-10-14T07:04:36-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
</video:video>
<lastmod>2026-10-14</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/scope</loc>
<video:video>
<video:title>Agree on what done means before the build · Serras Scope workflow</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-at-work-e14-scope-poster.jpg</video:thumbnail_loc>
<video:description>Serras at Work, episode 14. The Serras Scope workflow starts from your approved Discovery and Analysis. Existing tickets are read as evidence of what was promised, and they never quietly add to the scope. AI agents work through the material in four lenses, each with its own job: what the product must do, how people move through it, every screen to design, and the limits of the platform. Choices that would change what the product does come to you with their evidence; legal sign-offs and final wording are tracked, but they never hold up the work. Every capability gets exactly one answer, each requirement gets a number and criteria you can check, and what is left out is written down. An independent AI auditor that did not write the scope traces every capability to its requirements, criteria and screens, and back again, and checks that nothing was added that no one asked for. You approve the scope in Symphony's decision window, and that exact scope is locked as the starting point for design.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/Kppq3IxDwlY</video:player_loc>
<video:duration>191</video:duration>
<video:publication_date>2026-10-16T10:54:16-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
</video:video>
<lastmod>2026-10-16</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/design</loc>
<video:video>
<video:title>See the product before you build it · Serras Design workflow</video:title>
<video:thumbnail_loc>https://serras.ai/images/video/serras-at-work-e01-design-poster.jpg</video:thumbnail_loc>
<video:description>Serras at Work, episode 1. The Serras Design workflow starts from everything the earlier stages decided (the brief, Discovery, the brand, the analysis and the approved scope) and designs every screen and state on every device. It follows serras.ventures from a brief on October 3 to a live site on October 6, with every requirement linked to the screens that meet it.</video:description>
<video:player_loc>https://www.youtube-nocookie.com/embed/VFB_kbKXCb4</video:player_loc>
<video:duration>195</video:duration>
<video:publication_date>2026-10-09T11:13:17-07:00</video:publication_date>
<video:family_friendly>yes</video:family_friendly>
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<lastmod>2026-10-07</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/delivery-plan</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/verification</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/implementation</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/design-validation</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/feature-validation</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/functional-validation</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/staging-deploy</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/retrofit</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/upgrade</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/redesign</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/site-upgrade-plan</loc>
<lastmod>2026-10-01</lastmod>
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<url>
<loc>https://serras.ai/workflows/rebuild-spec</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/codebase-comparison</loc>
<lastmod>2026-10-01</lastmod>
</url>
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<loc>https://serras.ai/workflows/content-migration</loc>
<lastmod>2026-10-01</lastmod>
</url>
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<loc>https://serras.ai/workflows/scenario-testing</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/launch-check</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/issue-intake</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/pitch-deck</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/patent-drafting</loc>
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<loc>https://serras.ai/workflows/office-action-response</loc>
<lastmod>2026-10-01</lastmod>
</url>
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<loc>https://serras.ai/workflows/operating-budget</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/project-estimate</loc>
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<loc>https://serras.ai/workflows/build-estimate</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/valuation</loc>
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<loc>https://serras.ai/workflows/acquisition-review</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/contract-drafting</loc>
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<loc>https://serras.ai/workflows/proposal-site</loc>
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<loc>https://serras.ai/workflows/status-reporter</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/product-explainer</loc>
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<loc>https://serras.ai/workflows/training-builder</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/documentation-writer</loc>
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<loc>https://serras.ai/workflows/architecture-diagram</loc>
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<loc>https://serras.ai/workflows/delivery-showcase</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/logo-generator</loc>
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<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/marketing-site-plan</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/video-production</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/messaging-writer</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/brainstorm</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/requirements-writer</loc>
<lastmod>2026-10-01</lastmod>
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<loc>https://serras.ai/workflows/enhancement-roadmap</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/client-feedback</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/improvement-loop</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/ux-audit</loc>
<lastmod>2026-10-01</lastmod>
</url>
<url>
<loc>https://serras.ai/workflows/figma-sync</loc>
<lastmod>2026-10-01</lastmod>
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